October 1, 2026
How to Structure a Useful Internal Company Update
Plan a company update around what changed, why it matters and what your team should do next.
Notes
Video production notes for Central Illinois teams.
A running log of what we learn while documenting real teams across Central Illinois, with strategy, craft, and practical takeaways for business video projects.
October 1, 2026
What a Remote Editor Needs from a Location Shoot
Give a remote editor useful context, complete actions, natural sound and clear production notes.
October 1, 2026
When Your Business Needs Photos, Video or Both
Choose photographs, video or both by starting with what your audience needs to understand.
October 1, 2026
What to Include in a Business Video Handoff
Agree on final exports, captions, selected assets, storage and source-file scope before production.
September 21, 2026
How to Help Your Employees Feel Comfortable on Camera
Prepare employees for a video interview with clear expectations, useful prompts, and a calm setup that lets them explain the work in their own words.
September 21, 2026
How to Give Video Feedback That Moves the Edit Forward
Review a business video with clear priorities, specific timestamps, and one coordinated set of notes so each revision has a useful purpose.
September 21, 2026
Should You Update Your Existing Video or Film Something New?
Check your message, footage, and intended use to decide whether your business video needs a new edit, a focused pickup shoot, or a fresh production.
July 29, 2026
How to Build a Content System Around One Video Shoot
A practical framework for planning one production around the stories, formats, and channels a business will actually use after the shoot.
May 8, 2026
From Warehouse Floor to Brand Film: Capturing Lenz Distributing’s Story
A behind-the-scenes look at how 55 North captured Lenz Distributing’s New Berlin, Illinois facility, warehouse operations, interviews, and brand story through cinematic video production.
February 28, 2026
How Springfield Construction and Service Companies Are Using Video to Win More Work
A field look at how O’Shea Builders, Henson Robinson Company, and B&B Electric use video to show their work, support recruiting, and build trust earlier in the sales process.
February 28, 2026
B2B Corporate Video Production in Central Illinois: Turning Complex Services Into Clear Stories
B2B video that turns complex services into clear stories and gives decision makers a reason to trust the work.